What is being redirected?
Redirects, in this case, mean redirecting individual pages, such as product, product group, or other pages, to a new address.
The address of the product page before the transfer is
After the transfer, the address of the product page will be
The bolded part at the end is the URL address of the individual page. It will change when the e-commerce platform changes.
For example, the product mentioned above might be well featured on Google, and you will get a lot of traffic to your shop (=sales).
If the page address changes and is not redirected, the visitor will see an error message "Page not found." Next, the visitor returns to Google and probably finds your competitor's online store. This is why it is essential that the links on Google still function once the store has moved to another platform.
In addition to Google, the same applies to other sites that link to your site and social networking sites such as Facebook. If redirects are not done, this visibility that may have been built up over the years will disappear at a stroke.
You can import your data using CSV files. Instructions here: CSV import and export.
Unfortunately, orders cannot be imported from the old platform Finqu.
However, please remember to download the order data to your device from the old platform and keep it in a safe place before you terminate your contract with them. You may need the old order data later, for example, for customer service or accounting purposes.
Store layout and content pages
In addition to the online shop itself, it is useful to know whether you can use all the same external services on Finqu as on the old platform. These include payment services, transport services, Google or Facebook connections. This will likely be okay, as Finqu's app store contains several apps allowing you to use third-party services in your online store.
Testing your online store
Once your new store is ready to launch, it's worth making a few test purchases to ensure it works how you want it to.
You can read more about publishing here: Publishing the online store.