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Dashboards in the admin

Get to know the admin dashboards and what you can use them for.

You can find the dashboards under Home in the admin. They show you at a glance how your store is doing and what to do next.

What the dashboard shows depends on the selected sales channel. The online store has the Growth, Operations, Customers and Work Hub views. The Store channel has no Growth view.

Growth: sales, marketing and visitors

The Growth view brings together sales results, marketing, online store visitors, the marketing calendar, social media posts, marketing emails and discounts. For example:

  • First thing in the morning, you can see how many sales and orders have come in today and go straight to unprocessed orders.

  • You can see where your visitors come from and at which step of the purchase journey they abandon their purchase.

  • You can see how much in sales your marketing has generated for every euro spent.

  • You can plan campaigns in the marketing calendar and create marketing emails, such as newsletters and abandoned cart reminders.

Read more in Growth dashboard.

Operations: daily tasks

The Operations view tells you what needs your attention. It shows unprocessed and flagged orders, returns and stock alerts, as well as an internal calendar. For example:

  • In the morning, you can see from a single list which orders need to be shipped and which returns need to be processed.

  • You notice in good time when a product is running out of stock.

  • You can add your own tasks and events to the calendar.

Read more in Operations dashboard.

Customers: buyers and customer relationships

The Customers view shows new and returning buyers, customer retention and customer activity. For example:

  • You can see whether customers come back to buy again.

  • You can reach a specific customer group with an automated message or a discount.

Read more in Customers dashboard.

Work Hub: AI agents

Work Hub is a workspace where you assign tasks to AI agents and follow their work. It is only available in the Plus package. Read more in Work Hub.

Opportunities

The Opportunities card is on the Growth, Operations and Customers views. In it, AI suggests actions based on the data you see on the same dashboard, such as sales, orders and customers. To get new suggestions, click Refresh.

Selecting and comparing a period

The dashboard figures are calculated for the selected period. Select the period from the menu in the top-right corner of the dashboard. The options are 7 days, 30 days, 90 days, 180 days, 365 days, This month, Last month, Last quarter and Last 6 months. Select Custom period to choose your own date range.

You can compare the figures with the previous period or with the same period last year, and the change is shown as a percentage.

Note: Dashboard data is updated with a short delay, so the figures may temporarily differ from your reports. For exact sales figures, see the Sales report.

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